The transition from sunrise into the evening was our focus for Collection 12.5, a two-part first for us. Our aim was to create transitional garments between both drops which blend perfectly together when styling. Shooting around Palermo city centre during the heat of the daytime made it perfect for our selection of short-sleeved shirts paired perfectly with our light and airy pleated smart trousers, from Alba, a true centrepiece for the whole of this collection. We’ve loved bringing in the extra collection for you guys, its meant we could experiment more with a specific concept and style for a smaller collection, alongside bringing you the variety in the main collection as we bridge that gap between contemporary and streetwear. This collection is a special one, channelling our love for the TV series ‘The Sopranos’ and its fashion influence through Italian heritage. It has been no hidden truth, our love for Italian style from the 50s onwards has shown a flair through many recent styles, especially our knitwear yarns & patterns. We are proud that this is our most advanced and developed collection yet, with a specific motive… to make you look cool as fuck and feel as confident as you ever will in an outfit. Together we do this. Alba Styles made for the everyday sunshine exploring cities, coffee breaks meet gallery visits, lunch arrangements that turn into afternoon drinks. You're covered for all of the daytime antics. -- Sera As the day started to set and the cooler air approached we moved ourselves down to Mondello Beach, one of the most picturesque spots in the whole of the city, to shoot the Sera collection. A main focus on long sleeve formal attire built for the cooler evening spending time with friends chatting over drinks and letting the evening drift off into the night. --
